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The Construction And Application Of Excellent Performance Competency Model Of Telemarketer

Posted on:2015-08-14Degree:MasterType:Thesis
Country:ChinaCandidate:C YuFull Text:PDF
GTID:2285330431995882Subject:Psychological counseling
Abstract/Summary:PDF Full Text Request
as the development of telemarketing in the area of hiring,financial and internet, thehumanresource of the telemarketing is badly in needed.at the same time,the talentselection standard is scarcely.almost all the culling levels are standards of selling.thereis no concentrate on this area,nearly.it is a huge damage for the company.In order toprevent loss,the research try to develop the competency of the telemarketer.the research take the literature analysis to find the telemarketer characteristics.Theyusually have three characteristics, professional ability, individual trait andinterpersonal relationship. And then,the researcher incept15competencies from thebehavior event interview.we find4competencies that can distinguish the high and lowachievement groups. there are language awareness, the attractive of voice,emotionalstability and relation building and then,developing a situational judgement scales. theoutcome of Cronbach’s Alpha supports the reliability of the scales...
Keywords/Search Tags:Telephonesales, competency, situational judgment test
PDF Full Text Request
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