Public Outdoor Advertising And Construction Of Urban Civilization Wuhan Image Design

Outdoor PSAs refers to outdoor public areas in order to put the public interest, called on people to take practical action to solve or improve a variety of practical problems that exist in society, and to work together to implement a campaign by the government, business and advertising companies. It is worth mentioning that, as the pace of Wuhan City Construction in recent years, Wuhan outdoor PSAs also been considerable development, put the amount of the increase, rich in content and form. Although there are still shortcomings, but to enhance the visual image building in Wuhan city civilization has brought a significant impact.This article details the Wuhan existing common outdoor PSAs design forms and design content listed research to Wuhan next outdoor PSAs design and harmonious development of the city’s image to provide a more effective first-hand information to facilitate Wuhan outdoor PSAs The more favorable development in order to enhance Wuhan public morality construction, contributing to the development of a harmonious society. This paper is divided into five chapters on outdoor PSAs to enhance the influence of the visual image of the construction of Wuhan city civilization studies, the first part of the paper describes the research purpose, meaning and methods; the second part of the PSAs and define the city’s image, according to I field trips, for example the status of outdoor PSAs Wuhan do specific analysis; the third part classify media publicity through outdoor PSAs in Wuhan and analyze specific examples of the advantages of various publicity media; Section IV presents Wuhan outdoor charity advertising culture, digitization good imagination, the author explains how to improve the design and analysis of graduation Wuhan outdoor PSAs quality; fifth part that is a summary of the outdoor PSAs Wuhan city civilization visual images to enhance the role of the building.