Application Design Research At Children’s Hospital Illustration Of The Visual Image

The article is established in analysing contemporary children’s Hospital in the visual image management problems, it expounds the important effect of the children’s Hospital of the visual image of the audience, and combines the use of illustrations and children’s Hospital with the advantages of visual image. Facing the development trend of today’s children’s Hospital and the visual image construction problem,composing with children’s cognitive features and aesthetic characteristics of illustration form shaping the visual image of the children’s hospital is.In according with children’s hospital brand essence,not only can improve the competitiveness of the children’s hospital, what is more important for children to create a good environment to try to ease the children to the hospital the tension and fear. This paper point to pay attention to children in the hospital is of great importance to the psychological barriers, it will promote to the contemporary children’s hospital correctly grasing children and audence’ psychology.This article mainly expounds illustration for the application of visual image in the children’s hospital. First through to the domestic children’s hospital to create a visual image in the aspects of the present situation analysis, find out the children’s hospital in visual image problems existing in the construction and management; Secondly expounds the importance of visual image shaping children’s hospital, respectively, from the children’s hospital signage system, public environment and visual image of these three points are studied; Finally elaborated the illustrations and children’s hospital combined the advantages of visual image, there are mainly cause consumer interest and potential demand, create a children’s hospital brand difference and enhance children’s hospital brand appeal. In this paper, from the above several part expounds the visual image, the application of illustration in the children’s hospital to correctly grasp the children’s hospital of children’s psychology, satisfy their emotional needs in hospital, and establish a good visual image has a certain practical significance.