Under The Perspective Of Citizen Moral Construction To Build Cultural Soft Power

The citizen moral construction is an important part of cultural soft power, effect ofcitizen morality construction on the promotion of national cultural soft power, on one handcan improve and enrich the connotation of citizen morality construction in the new period,strengthen the moral construction of citizens, on the other hand, is to adapt to China’seconomic transformation, enhance the country’s overall image, the necessity of strengtheningthe construction of cultural soft power, the influence of citizen moral construction of culturalsoft power is one of the hot topics in present. In this paper, based on the reality ofcontemporary diversified China moral, impact on Citizen Moral Construction of cultural softpower is studied.In this paper, the literature research and the comparative analysis, analyzes the presentsituation of the cultural soft power and the citizen moral construction and the value of China’scultural soft power, through summarizing the essence of citizen moral construction and thecultural soft strength analysis, elaborates its basic meaning, study the inner relationship. Tounderstand the cultural soft power from the angle of citizen morality construction, the realityof citizen moral construction under the background of cultural soft power, influence of citizenmorality construction of cultural soft power, study ways to enhance the cultural soft power.By using the method of combination of theory and Practice on the soft power ofcontinuous mining and culture on the construction of moral promotion, finally explore theinevitable connection between the construction of citizen morality and cultural soft power,and according to the relationship, the ways and methods of cultural soft power method. In theface of the cultural diversity of the impact, the standard of moral judgment of fuzzy, Chinesemoral culture construction is facing many difficulties, citizen moral construction to enhanceChina’s comprehensive national strength, strengthen the construction of social morality, toenhance our country’s overall image. To strengthen the moral construction of citizens is notonly beneficial to improve the whole social moral quality, create a civilized and harmonious society, but also helps to improve the China national image, strengthening global influence,attraction and radiation force of socialist core values. In the socialist core value guidance, weshould take the effective way of citizen moral construction, to enhance the national culturalsoft power as an opportunity, seek the path to achieve socialist moral construction culture.Facing the moral problems of British society, we must enhance the national quality, moralconstruction system of civil building a people-oriented; remodeling the Collectivism MoralIdeal, promote social fairness and justice; national ethics, expand the international influenceof Chinese culture; coagulation Practicing Socialist Core Value, building a sustainable modeof culture and moral system. To explore the construction of moral culture and national culturesoft power contact each other, in order to promote the common development Chinaconstruction of moral culture and the cultural soft strength.