Research On Automobile Distribution Regulation Of Antitrust Law

Chinese automobile distribution market is facing the dilemma of development.“Monopoly” has become label of the automotive industry.“Measures for the Implementationof the Administration of Automobile Brand Sales” forming a unified marketing pattern, whichconflicts with the competitive needs of the market. Between the monopoly and competition,how to moderate a car distribution rules is necessary to explore. In this regard, although theresearch on antitrust law for the vertical monopoly agreements and abuse of market position ismore in-depth, exploration in view of the question reason is seems to be very weak. However,public opinion has taken such a high level of regulatory expectations. In view of this, thispaper uses empirical analysis, comparative analysis and value analysis of various researchmethods to analysis the cause of the plight of automobile distribution in antitrust law, attemptsto discuss deeply the automobile distribution antitrust regulation.Besides the foreword and the conclusion, the full text carries on the elaboration fromfive parts.Part I-the origin: automobile distribution difficulties. Auto consumers, dealers andmakers have conflicts of interest between the three parties have made car distributiondilemma. Import increases, high cost of maintenance and car sales area restrictions becamethe focus of attention. Along with the automobile production and marketing business and theconsumer, the automobile producer with are authorized the dealer different stratification planethe contradictory intensification, Automobile distribution in deep legal siege and theregulators’ antitrust concerns law enforcement.Part II–public opinion: Automobile distribution dilemma for the mainstream attribution.For its own particular, Auto distribution dilemma attracted wide attention of the publicopinion. Monopoly became the core discourse automobile distribution "civil trial".“Measuresfor the Implementation of the Administration of Automobile Brand Sales” and the specialconsumer psychology have from two aspects of subjective and objective evidence of the existence of automobile distribution monopoly.Part III–explanation: antitrust law perspective of automobile distribution. This section isbased on the first two parts which combing the fact of experience. Based on the reflection onexisting imputation problems, we try to find the cause of the problem from the perspective ofanti-monopoly law. Through the analysis of law and Economics, we seek a breakthrough fromthree aspects: Automobile distribution agreement，“Measures for the Implementation of theAdministration of Automobile Brand Sales”and the interests game between competitionpolicy and industrial policy.Part IV–path: Automobile distribution of anti-monopoly regulation direction. Since theimplementation of "anti monopoly law", China has accumulated some experience in theregulation. For the automobile distribution antitrust regulation, it should be on the basis ofAmerican and EU regulation experience, also basing on the problems. The path may beinclude maintaining market competitiveness, constructing benefit game rules and protectingthe consumer welfare.Part V–breakthrough:"anti monopoly law" development from the perspective ofAutomobile distribution. The auto industry has been a bellwether for antitrust development.The regulation of China auto distribution is provides the basis for the establishment of morefeatures "anti-monopoly law". The characteristic which include the uncertainty, specialized,the participation and systematic is going to have great practical significance on thedevelopment of “antitrust law”.