| Basketball, as an important project in the sports activities, contributes a lot to the development of mass sports in China which is the cornerstone of our sports cause.Regarding the development of mass sports, its main position has been made clear in a series of laws and regulations in our country, such as in “the constitution of the People’s Republic of China”, “article 21” says that in order to improve people’s health, china should develop sports cause and carry out mass sports activities. In the modified "sports law", the government puts forward further requirements for the combination of sports and people. According to the law of “the People’s Republic of China on the twelfth five-year plan for national economy and social development program” which is promulgated in March, 2011, we should strive to develop the mass sports, and at the same time increase the investment of the construction of public sports facilities, and then create a good environment for the sports activities,and lay a solid foundation for improving the level of mass physical exercise.On April 28, 2012, the municipal party committee and the municipal government of Chenzhou city held a mobilization meeting in the city hall for the creation of sports city, which is regarded as the beginning of sports event. In order to further implement the concept of scientific development, Chenzhou city plans to build a vibrant, healthy and happy sports city which is suitable for living and traveling. Under the guidance of the government and the idea of building an international, modern and beautiful city, Chenzhou city takes buiding "the city of the forest, the capital of leisure" as its goal. It intends to enhance residents’ health and improve the level of people’s living standards, and constantly advocate a life philosophy of "my motion, my health, my happiness". As a result, it can not only provide powerful guarantee for the improvement of the sports facilities, but also can promote the sports event, make a good environmental preparation for the national fitness, and win the “five consecutive championships”. The Conference issued "Chenzhou city’s implementation plan of creating sports city” and " A notice about establishing a leading group of creating sports city. These documents offered a greatly support to the development of Chenzhou city’s sports industry, and to thecreation plan of the " sports city". All of these things laid the foundation created the conditions for the vigorous development of basketball in Chenzhou city.Based on the traditional research methods, such as the method of literature,questionnaire, logical analysis, mathematical statistics and so on, this paper analyzes the position and role of basketball in creating a "sports city". And through the field research method, trying to find the real situation of the development of Chenzhou city’s community basketball, this paper reflects the present situations of Chenzhou city’s community basketball with a large number of detailed data. At the same time,this paper analyzes the causes of the status quo and developing problems, and then puts forward the corresponding reform measures.Through a series of investigation, according to the analysis of the data, the community basketball development situation of Chenzhou city isn’t incompatible with and the plan of creating a "sports city". Although in recent years, the basketball development is accelerated, but compared with the people’s growing sports demand,we still have some gap, mainly displays in: the community basketball sports infrastructure builds too slow, improper maintenance, sports resources sharing is low;at the same time, lack of effective operation management for community basketball and lack of a large mass basketball activity; the propaganda is not enough, lack of innovation and lack of attractions for the masses; there is no professional basketball technical guidance. In the main factors affecting the development of Chenzhou city’s community sport, I find that the major influence factors are participants’ subject consciousness in community basketball, the community infrastructure, the field atmosphere, the promotional activities, and the participants’ personal physical experience.As to these problems just mentioned, I put forward the corresponding measures:firstly, to intensify propaganda and make full use of public media resources;secondly, to carry out various and innovative forms of activities and make full use of the community’s basketball court of; thirdly, to improve operating mechanism of community basketball, let the government to lead, coordinate with the related departments and appeal to everyone to take part in this activity; fourthly, to propagandize community basketball sports through the Internet and traditional media,cultivate the basis population of basketball sports; fifthly, to look for partners ofbasketball sports, make full use of sports resources, through cooperation with schools and sports schools to give social masses professional guidance; sixthly, to build a large regional resources sharing platform, the coordinated development,make full use of resources, to promote each other, help each other, and finally reach a goal of harmonious and mutual development. |
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