Evaluation Of The Soft Environment For The Regional Economic Development

The local government is shouldering the important task to promote sound andfast economic and social development. By using the theory of performance evaluationof regional economic development soft environment evaluation, more and moreattention of the local government, and put into active exploration and practice. Butunder the city center city how to effectively implement the soft environmentassessment, and how to make full use of evaluation results of continuousimprovement of the soft environment, has become one of the difficult problems.This paper discusses the theory foundation in soft environment of governmentperformance assessment, regional economic development, in order to evaluatespecific practice of Tianjin city in Nankai District for example, through qualitativeanalysis and quantitative analysis, pointed out that the Nankai District regionaleconomic development soft environment existence superiority and the short board.Research shows that: the government of Nankai District for many years activelycommitted to enhancing regional economic development soft environmentconstruction, the optimization of governmental environment, maintain social order, toimprove the relationship with the enterprise, improve business service policy, regulatemarket order has been enterprise full recognition. However, Nankai District’s regionaleconomic development soft environment construction and a new round of NankaiDistrict business development requirements, and investors and enterprise managershope, compared with other developed areas there are still some obvious problems,main show is in:1.The efficiency of the government, departments coordination is notvery high;2.Policy innovation, promotion efforts required further strengthen;3.Individual law enforcement departments, administrative behavior is not standard;4.Traffic security, management should be strengthened;5. Failed to locationtechnology, talent advantage into full play;6. The service function of enterprisedevelopment is not perfect enough training support.Finally, aiming at the existing problems, and put forward the countermeasures toimprove the regional economy of Nankai District, Tianjin city development softenvironment should include:1.Improve the service level of the governmentmanagement, create a transparent and efficient administrative environment;2.Strengthen the administration and supervision of law enforcement, make according tothe operation of the rule of law environment;3.Increase policy perfection andenforcement, build a stable, fair, public policy environment;4.Strengthen the industryorientation and innovation of science and technology, to create high-quality,innovative industrial environment;5.Increase the intensity of work and safeguardmeasures, safety, and security environment;6.The openness to the outside, regulatemarket behavior, build open and orderly market environment;7.Improve the overallquality of the society, building a civilized society the humanities environment. Tianjincity Nankai District to further optimize and improve the regional economy pointed outthe road and direction of the development of the soft environment.