Emotional And Tasks Framework Impact On Risk Decision-making Tendency

Risk decision is one of the focus of management science and psychology both inthe theoretical construction and empirical research. analysis of previous research hasfound that emotion is one of the important factors affecting risk decision-making andthe decision-making in the framing effect. This study based on the previous studies,explore the decision-making framework tasks can induce subjects before theemotions and decision-making subjects of positive and negative emotions to task, therelationship between emotion and framework to explore the emotional andframework tasks at the same time impact on risk decision-making.This study includes two experiments: the whole experiment is done on thecomputer. Experiment used mood start paradigm, explore whether different taskframework decision may induce subjects corresponding emotions. The second useemotional images evoked by experiments on the positive and negative emotions, thenwhen the participants in the face of different mission framework, the characteristicsof the risk decision tendency. In experiment2control the following variables at thesame time: cover story, tasks, materials and subjects, and to verify that theuniversality of framing effect, and to investigate the cover story, factors such asgender and task material impact on risk decision tendentiousness.Experimental results show:(1) different emotional states and within theframework of the task, the participants decision-making tend to have different trends:neutral emotions, whether gain or loss framework tend to risk; Negative emotions,whether gain or loss framework decisions tend to be no difference; Positive emotions,decision makers tend to risk within the framework of the benefit, loss within theframework of decision-making tend to be no difference.(2) emotional types and taskframework as two independent mechanism against risk decision.(3) the material ofdifferent tasks framework does not induce subjects corresponding positive ornegative sentiment, namely mood maintain hypothesis cannot explain framework asthe forming mechanism of framing effect.(4) a cover story, gender, and decisionmaking materials for all affect the risk decision tendentiousness. The loss of thecover story is one of the important factors affecting formation of framing effect;Under the framework of benefit, there are more boys than girls tend to risk, under theframework of benefit, boys and girls tend to risk; Participants in the face of lifedecisions material relative to the property decisions tend to be more risky.