Research Of Supplier Selection Based On Dynamic Hybrid Multi-attribute Group Decision Making

The rapid development of economic and technology makes enterprise’s marketenvironment face fierce competition. In this highly competitive market environment,enterprises must be able to meet the requirements better and faster to gain a foothold,such as satisfying the personalized and uncertainty needs of users, shorting theproduct life cycle and speeding up the order response etc.. However, only rely on theirown ability cannot achieve these goals, enterprises must also strengthen therelationship with suppliers, especially to establish long-term partnership with strategicsuppliers of important, in order to enhance the core competitiveness of their own, so,the supply chain would then have. In today’s market, competition has graduallyevolved from among enterprises to among supply chains, and suppliers as animportant part of the supply chain, to carry on the reasonable and scientific selectionis particularly important.Firstly, this article presents the background and importance of the study, andreviews the research situation of vendor selection problem at home and abroad. Andthen, it introduces the theoretical basis of supplier selection, defines the relevantconcepts of supply chain and supplier relations, and analyzes the significance ofestablishing supplier partnership. Secondly, on the basis of analyzing the impactfactors that the new supply chain environment on supplier selection, and drawing onthe existing literature, this paper establishes the evaluation index system of supplierselection according to its principles, which consists of three aspects, such as productcompetitive advantage, enterprise competitive advantage and cooperation competitiveadvantage. Then, it carries on the system and general introduction to the variouscommonly used methods of existing supplier selection, and illustrates their respectiveadvantages and disadvantages.Although research methods about supplier selection problem has achievedfruitful results, previous studies had often only be discussed from some aspects, andlack of a systemic research perspectives, resulting to the irrationality of thedecision-making. To solve above problems, this paper considers the influence factorsof suppliers selection problem comprehensively, and proposes a analysis methodbased on a form of mixed data information, putting the multiple attribute decisionmaking, group decision making, and the dynamic evaluation to solve the problem of supplier selection, and construct a new model for supplier selection based on dynamichybrid multi-attribute group decision making. Finally, through a numerical example,the application process and specific steps of using this model for supplier selection aredescribed in detail, and the results are briefly analyzed to verify the feasibility of themodel.