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The Research Of The Green Industry Development Strategy Of A Township

Posted on:2014-11-26Degree:MasterType:Thesis
Country:ChinaCandidate:J ZhangFull Text:PDF
GTID:2309330428979026Subject:Business administration
Abstract/Summary:PDF Full Text Request
A township is A township administrative region of the Yibin GongXian, on the economic structure is pure agricultural township. In A country GDP, farming, sericulture, animal husbandry, labor service export in A own pillar industry position, such as traditional agriculture is still occupy the largest share among them. Although A township in the past years maintained A fast speed of economic development, but given the current rural contract responsibility system under the small-scale peasant production scale disadvantage, and subject to the conditions of land area is difficult to expand, simple extensive agricultural production and operation is difficult to adapt to the development trend of the future, should in time of peace prepare for war, industry layout and planning in advance, to nip in the bud. A country needs from the government level to construct A set of perfect long-term development strategy, encourage their own agriculture to more modern, more in line with the direction of consumer demand trends in urbanization.Green industry is to point to not pollute the environment in the process of production or only very little pollution, and its production of products and services at the same time has the social benefit and ecological benefit of double characteristics of the enterprise or industry group. Green industry development strategy refers to the green industry as the leading industry of the social and economic development and competitive advantage industry, through the production process does not produce pollution, and the results of safety production, to increase the added value of products, and promote the harmony of man and nature.In this paper, through the study of literature and on-the-spot investigation of A township, get A lot of firsthand material, and carried on the thorough analysis. The systematic and comprehensive study of strategic management theory and related knowledge of green industry, the integrated use of that knowledge to form this article’s research system. In text, this article studies following the "what" and "why" and "how to do". In chapter2and chapter3, the author after reading many related literature at home and abroad, combing the relevant theory, on the basis of defining what is out of the green industry, green industry including what A township, there is A problem.Township in the fourth chapter, from A development of the external environment and internal resources ability two aspects were analyzed respectively, combing its strategy to adopt green industry as the main strategy of the future opportunities and threats, advantages and disadvantages, and use the SWOT analysis method is summarized. This part from the strategic management process, is a process of strategic analysis.The fifth chapter, first has carried on the process of strategic choice, namely this paper argues that the green industry development strategy is the best choice of development strategy of A township. On the basis of above research, the author of A country how to implement the green industry development strategy has carried on the detailed analysis, industry layout, development mode and policy recommendations. This part from the strategic management process, is the process of strategy implementation.To the full text summarized in chapter6, conclusion, and pointed out the limitations of existence, and proposes the outlook for future research.
Keywords/Search Tags:Green Industry, Strategic Management, SWOT Analysis
PDF Full Text Request
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