Research On Tobacco Enterprise Service Strategy Based On Sustainable Development

Recently, Chinese macroeconomic is in the strategy transformation period of“structure transform and pattern adjust”. Therefore, China tobacco industry hasmade efforts in reforming the monopoly administration and adjusting developmentstructure to change the develop pattern. Since tobacco enterprises carried out thelabor division of function, the inner management system has been changed fromsystematic and planning instructions to the modern business management system.What’s more, tobacco enterprises changed the management philosophy actively,fulfilled the enterprise culture and improved the sense of marketization. Thecompetitive power has been developed based on these.Presently, tobacco enterprises changed the development pattern actively based onthe monopoly administration and the specificity of tobacco products. Planning andcarrying out multiple strategy and developing non-tobacco logistics have been theimportant change of tobacco enterprises. At the same time, they are figuring out theway of improving the core competitive power in market competition. To make suretheir sustainable development among the fierce market competition is the purpose oftobacco enterprises reforming. The sense of sustainable development are derivedfrom ecological protection which resist developing economy on the cost of ecologicalenvironment. Afterwards this theory has been applied to enterprises developmentstrategy by managers as enterprises also have a lifecycle. And how to exceed thephenomenon of the lifecycle and reach sustainable development have draw wideattention from business managers. Enterprises should develop their core competitionpower as the modern market competition is so fierce. The core competition power isbased on core capacity to establish the dynamic capacity and sustainable developmentability. According to the specificity of tobacco enterprises service, the essential partof sustainable development is service capacity. Therefore, tobacco enterprises should perfect their system to guarantee the change of service sense and theory. Andreach the purpose of sustainable development in the way of improving self servicecapacity and satisfy other members need in the same industry chain.