Research On Expanding The Consumer Demands Of Chinese Rural Residents Under The New Situation

2014the central economic work conference to make a summary ofChina’s current economic situation: general economic stability, agricultural productionand harvest, restructuring has made new progress, the intensity of reform and openingup further, the livelihood of the people continued to improve, the overall situation ofsocial harmony and stability, when agricultural production before the very gratifying,China grain production first achieved ten consecutive years in the growth target, andgrain yield in the last year for the first time in more than6tons, ensure national foodsafety, in the arrangement of economic work next year, this work is also arranged to thefirst place, this approach There was no parallel in history., the central importance ofrural work remarkable. Now Chinese GDP has been increasing, but the finalconsumption rate in China is on the decline, because we are the whole of theconsumption structure is out of balance, our peasant brothers buy ability significantlyand the economic development of our country so strong momentum mismatch, drag oneconomic growth. By the end of the current Chinese, the proportion of the ruralpopulation is47.43%, the vast rural areas has a very strong market potential fordevelopment, the future of China’s economic development if it wants to achieve a bigleap, we must try our best to stimulate rural consumption demand, make ruralconsumption potential becomes one of the most effective power source.The main body of the paper has four chapters, the first part: introduction, describesthe background and significance; second part: Chinese rural consumption status andexisting problems, through to our country rural consumption, consumption level ofanalysis, found that China’s rural consumption shortage problem, consumption is notenough reasonable, consumption levels are relatively low, the distribution ofconsumption also exists regional difference; the third part: the reason that restricts ruralconsumption growth in China, by how much, the peasants’ income system, theconsumption environment, consumption concept and other factors to carry on thefurther analysis, find out the root cause of rural consumption deficiency lies in thesystem causes of the income of the farmers; the fourth part: the strategies of stimulatingrural consumption growth, carries on the analysis from the system level to increase the income of farmers, put forward countermeasures and suggestions.In the rural consumer issues, we must break the countryside of rural, farmers onthe farmers’ ideological source, national policy guidelines and approaches should bediscussed in economic and social development of the overall situation to the expandingconsumer demand in rural areas. Hopes the research can be for future researchers toprovide source of inspiration, can do what little one can to help for the development ofthe motherland, to make their own modest.