| With the integeation of the world economy penetrating,enterprise’s external competitive environment are also changed, and how to raise their competitve and market position is the enterprises’first question. Because of the traditional management pattern and restricts the diversified development of the enterprise,many ernterprise are facing a bloody path of reform. As known to everyone,financial management is the most important part of enterprise management,and working capital is the guarantee of the enterprise financial management,so the quality of working capital management directly determines the success of enterprise management.Through the international and domestic enterprises, the enterprise which belong a perfect working capital management could greatly improving the management benefit, such as Dell and Haier,etc. The enterprise because of capital chain rupture and other negative aspects of working capital management making the enterprise faces a dilemma,such as kelon electrical,so enterprise’s survival is’information into camp,also break camp’.Along with the rapid development of economy in our country at the same time,chinese enterpeises also exist working capital questions.For example a grave shortage of liquidity lead to borrowing heavily in debt, the interest lead to the pressure of the enterprise.And result in an enterprise’s crisis.The internal management of working capital is not properly,the management of cash and accounts receivalble,so the extensive cash management pattern can not be integrated into the market and the capital recovery difficult or even cause bad bebts.A variety of phenomena show that chinese enterprises must break through the traditional capital management mode,find out the mode that adapt to the market environment and the information requirement of working capital management,only by these ways chinese enterprises could achieve strategic new height,this also become a top priority for chinses enterprises.Value chain management as a kind of new management concept, is an effective tool for enterprises for maintain long-term competitice advantage,so with its broad superiority and advanced was introduced into all aspects of business management.The essence of working capital management is to create value maximization for enterprise,it formed the combined points of value chain management and the management of working capital, proves the feasible and certain theoretical basis of the perspective of value chain enterprise operating funds management mode.Through analyzing the deficiency of traditional enterprises’working capital management, creatively rasised based on value chain enterprise operating funds managment methods of the system, and points out the significance of this system.The full text is divided into five parts:The first part is introduction, mainly aims at the research background, research purpose and significance, and on the value chain management, working capital management, the combination of value chain and working capital management and research status in domestic and abroad.The second part is the theoretical basis, first, from the perspective of the traditional working capital management system, introduces the concept of the traditional working capital in the enterprise operation and points out its limitations, and then turned its attention to the value chain under the perspective of working capital management of related theory. Finally this paper introduces the characteristics of working capital management of retail industry, and the existing problems.The third part is the case analysis part of this article, based on the company S as the target companies, first introduced the basic situation of S company, then the introduced current situation of S company’s working capital management,finally, find out the S company current problems through analysis in the management of working capital.The fourth part is the improvement rmeasures for company S working capital management.The fifth part is summary of this paper. |
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