A Research On Shengli Oilfield Petroleum Engineering "Going Abroad" Strategy

Economic globalization is the inevitable result of the development of enterpriseinternationalization and at the same time the economic globalization makes the enterprise paymore attention to the global market and development orientation. The implementation of the"Going Abroad" strategy is the only way which must be passed for the enterprise to improveinternational competitiveness and internationalization development.Petroleum engineering services in Shengli Oilfield as an important part of Sinopecpetroleum engineering plate and the implementation of “Going Abroad” strategy of ShengliOilfield is the important ingredient of international management in Sinopec. The chapter onefrom the angle of economic globalization and enterprise internationalization theory,combining the specialized restructure being implemented in Sinopec petroleum engineeringsector, points out the research significance and the research status of this paper, and theresearch content and method. The chapter two expounds the important significance of ShengliOilfield petroleum engineering services "Going Abroad". The chapter three summarizes thehistory of petroleum engineering services "Going Abroad" of Shengli Oilfield, and points outthe achievements and shortcomings in the process. The chapter four analyzes the internal andexternal environments for petroleum engineering services "Going Abroad", and then finds outthe challenges and potential opportunities faced in the process. The chapter five analyzes thetrends in the development of international petroleum engineering technology service industry,the target market of Shengli Oilfield petroleum engineering services “Going Abroad” andimplements the accurate market positioning. The chapter six clarifies the strategic target,development ideas and focus of Shengli Oilfield petroleum engineering services “GoingAbroad”. The feasible measures will be taken to ensure the implementation of the “GoingAbroad” strategy.