| In today’s dominated by information, technology, talent diversification era,enterprise’s survival and development as well as the strength of the competition. Inessence has evolved into the rivalry between the enterprise culture, the domestic andforeign scholars and enterprise managers pay more and more attention to theconstruction of enterprise culture and development of an enterprise’s culturalconstruction and cultural expression. Not only can promote the enterprises to improvemanagement, improve the economic benefit, but also can fully show the enterprisecivilization developed country, even so, the research and construction of enterpriseculture is indispensable.This paper from the basic theory of enterprise culture, through the definition ofenterprise culture, to the enterprise culture and the relationship between corporatephilosophy and dialectical analysis, thus to our country oil essence to sum up theconcept of corporate culture and philosophy. As one of the successful experience ofour country enterprise culture, the formation of China’s petroleum enterprise culturehas its unique formation environment and ideological basis, the construction has beenaccompanied by development of petroleum industry in our country,"the daqing spirit","iron man spirit","SanLaoSiYan","four" is oil companies formed in the long-termproduction and operation practice of precious spiritual wealth. As the world economyincreasingly open and fusion, in such a international environment of economicdevelopment, global enterprise multinational business era has arrived, the strategy of"going out" for Chinese oil companies is a higher level and higher level ofdevelopment strategy, enterprise culture construction is also facing the doublepressure of internal and external environment, in inherit the traditional petroleum enterprise culture, on the basis of complete breakthrough and reform in the newperiod has important significance. Era has arrived, international operation of Chineseoil companies in the fierce competition in the world beckoning, stability, developmentand management of cultural innovation should be a problem in today’s businessoperators first thinking. This article ending part in combination with real cases anddata, using philosophy thinking of China’s era of transnational operation forpetroleum enterprises cultural innovation problem given the combination of theoryand practice of strategic analysis, and gives the corresponding measures to resolve theproblem."Going out" of China’s oil enterprises has entered a rapid development stage,facing the future, hope that in the increasingly fierce competition in the internationalpetroleum enterprises in our country, the good tradition, bold, dare to innovation,constantly explore a set of suitable for self, connotation is rich, novel and uniqueenterprise culture of the new mechanism. |