The Study On The Improvement And Optimization Issues Of The Export Sales Logistics Of A Factory

With the continuous spread and in-depth development of the economicglobalization, the competition among enterprises has been transformed into the onebetween the supply chains, logistics management as one of the important contents hasbeen along with widespread concern and discussion. An efficient, orderly andcomplete logistics system plays a very important role in company’s long-termdevelopment. Especially as a manufacturing enterprise, its sales logistics chain has atop priority among logistics activities. Whether the sales logistics activities are able tosmoothly operated has a direct impact on the service level and the overall businessconditions of the enterprise. Therefore, the study of improvement and optimizationproblem of the export sales logistics of manufacturing enterprises is very necessary,and has considerable practical significance as well.This paper takes one of the company’s factories in Jinzhou (hereinafter referredto as "A Factory") as the research object, and studies the improvement andoptimization issues of the export sales logistics of the A factory from the four levels,including theoretical explanations, problem analysis, program design improve,program implementation and evaluation.This paper first describes the related theoretical basis about the sales logisticsimprovement, and then analyzes the A factory sales logistics status comprehensivelyand completely, summarizing their main problems and the reasons. Moreover, putforward for the A factory sales logistics management improvement program,respectively, improving and optimizing the sales logistics management from the fouraspects: the organizational processes, inventory management, cost allocation andtransport modes. Finally evaluate and analyze the effects of the implementation of the specific improvement program, to verify its feasibility and effectiveness. Studies haveshown that after implementing, the proposed A factory sales logistics improvementspecific programs can enhance customer service levels, and at the same time, makethe company’s resource utilization, improve the operational efficiency, reduce rawmaterial procurement costs, stocking time and reduce logistics costs, and ultimatelyenhance its market competitiveness.