Font Size: a A A

Study On The Developmental Strategy Of Bank Card Acceptance Mechanism Post The "License" Era

Posted on:2015-03-15Degree:MasterType:Thesis
Country:ChinaCandidate:H W ZhangFull Text:PDF
GTID:2309330452970127Subject:Business Administration
Abstract/Summary:PDF Full Text Request
It introduces the market of bank cards settlement combined with the currentsituation including inner and extent environment of3rd payment enterprises andmarks out the upcoming development based on the systemized management theories.Meanwhile, the paper can be used to guide the3rd payment enterprise to consideringtheir own strategy development with the establishing the core-competitiveness to bankcard acceptance business. According to pay the company from the beginning to thepresent chaotic slow development of rapid growth, with the major commercial banksfrom the fierce competition in the single market to seek close cooperation to achievewin-win situation, reflects the acquiring institution selected at different times differentbusiness strategies, choose a different competitive strategy has a very importantsignificance. Currently PBC is acquiring industry consolidation period, the acquirer alot of problems in development.PBC also corresponding policies to address theseissues, to regulate the industry for the purpose of providing support healthydevelopment into acquiring industry. Acceptance business should find problems andcorrect promptly adjust enterprise development strategy in this consolidation, itshould be provided by the price war, lowering entry standards of business competitionstrategy is adjusted to provide more specialized services to businesses and more andmore comprehensive strategy related financial services. The companiesare seeking toimprove their corporate short-board approach, a more specialized, diversified services,and competition with other major commercial banks in other more subtle forms ofpayment complicated. In this paper, S payment company as an example of thecompany sales system, risk control systems and operational management suggestions,Papers from reality, theory assistance, market information and analysis focused on theentire industry problems, as well as the future direction of the acquiring institution.Adhere to everything from reality, based on data, using professional analysis, drawthe appropriate conclusions.
Keywords/Search Tags:3rd payment, bank cards acceptance, industry state, developmentstrategy
PDF Full Text Request
Related items