Financial Strategy Choice Of NJ Company Based On Value Creation And Sustainable Growth

Financial strategy focuses on the overall performance of the enterprise, which is based on the long-term development of the enterprise. Developing and choosing the appropriate corporate financial strategy,can make the enterprises maintain a competitive advantage. The goal of the modern enterprise financial management is to maximize the value which is significant to the enterprise. In the modern society, the emphasis is on sustainable development. For the enterprise, the sustainable growth finance is also very important. Value creation and sustainable growth will have an impact on the choice of the financial strategy. This article is based on value creation and sustainable growth, setting up the propriate financial strategy for the corporate.The real estate industry has got a lot of attention. After 2000 in China, the real estate development is very rapid. But in 2014, we frequently heard a number of cities bailout news. And some real estate has also begun to take measures of reducing price to sell more. This paper chooses the real estate industry NJ Real Estate to research.This article is in this context, the strategic choice to carry out research to create financial value and sustainable growth for the NJ company.Growth model and financial strategy choice theory, sort out the relation among the value creation, sustainable growth and strategy choice, as a foreshadowing for the following theory. Next,to be clearly aware of the case of the industry background, do a industry analysis for NJ company. Then expand the specific case studies on value creation and sustainable growth of NJ company. According to the model, set up a financial strategy based on value creation and sustainable growth, to help them develop better.Through theoretical studies and case, the article finally makes relevant recommendations for the current real estate companies about the value and sustainable development.