Research On The Wealth Management Business Of BOCM Bank Private Banking Clients

Private banking originated in Europe, then in North America and other regions to flourish. With the growing scale of rich people, Chinese wealth management market ushered in the development of the prime time and wide development space. Simple bank deposit business has been unable to meet the people’s growing demand for wealth management, and financial institutions of all kinds of financial products such as bamboo shoots after a spring rain emerged, a good period of private wealth management market ushered in the development of. Financial institutions have the private banking business as a strategic business development, the future market potential.China’s private wealth management business has just started, the legal services related to private banking clients in the field is still not perfect, it is difficult to meet the full range of high net worth individuals demand for wealth management. However,domestic commercial banks have this business as a strategic business to promote the business, the future will be greatly improved.In this paper, in order to BOCM bank as a sample, on the basis of private banking customers from home and abroad advanced experience on the wealth management, as well as samples of the actual Chinese banks, proposed to increase the level of private banking clients of wealth management suggestions, in the basis of customer asset preservation to make wealth appreciation, then do the wealth of better heritage, there are certain innovative can enrich research in the field, has a certain academic value, as domestic financial institutions, offer private banking wealth management business ideas.This paper is divided into five parts. The first chapter is the introduction, analysis of the research status at home and abroad, introduces the research on wealth management clients of private banking business sense;chapter from the way private banking and wealth management business began to demand characteristics, detailing the private wealth management business development bank customers at home and abroad; third chapter BOCM bank-based, from wealth investment management,finance management and wealth management heritage status quo introduced private banking clients wealth management business; Chapter IV analysis in Chapter III basis,pointed out BOCM banking problems in the wealth management business; Chapter maturetheoreticalbasisanddevelopmentofthesuccessfulexperienceofforeignbanksproposedtopromotebocmwealthmanagementbusinessdevelopmentstrategies;finally,theresearchcontentsofthedissertationmakesasummary,pointsoutthedevelopmenttrendofthefuture,andthattheshortcomingsinthisstudy.