Light Bus Industrialization Plan Research Of Dongfeng Yufeng

In recent years, as European light passenger vehicles enrich, the domestic market dominated by Japanese MPV is gradually changed. European MPV have various aspects of body size and power, fully meet the passenger, freight, business reception, special vehicles, as diversification of customer needs. Currently, the major domestic car companies are investing a lot of manpower and financial resources, and actively develop the MPV that comply with the requirements of Chinese people, and strive to gain a foothold in this highly competitive market segment."Dongfeng Yufeng" is the high-end passenger car brand from DFG’s independently research and development. After nearly five years of its development, the culmination of the European MPV’s advanced technology, integrated global supply chain resources, and Dongfeng Motor Company’s 40 years experience in automotive manufacturing, joined by multinational top automotive design company to build a world-oriented high-end commercial MPV that meet Chinese consumer’s demand. The vehicle is the boutique perfected by western and Chinese technical genius..From the market perspective, "Dongfeng Yufeng" is Dongfeng’s first innovation of European high-end MPV, it represents domestic brand in the same category, based on the introduction of experienced British light-passenger car’s core technology, combined with the trend of Chinese consumer’s need, while investing heavily for inviting Lotus of British, Porsche of Germany and 101 America’s top international consulting firm’s top automotive guru to support chassis technology and manufacturing processes, with the culmination of European light-passenger car technology, integrated with global supply chain resources and the Dongfeng Automotive manufacture wisdom, fully embodies the "Leading World’s Technology, Gathering Universal’s Wind" brand concept. In the aspect of manufacture, standardization of a world-class manufacturing processes including the new flexible press line, welding line, assembly line, environmentally friendly coating line, provide for the high-quality manufacture platform of Dongfeng YuFeng.To ensure that Dongfeng Yufeng’s driving safety, fuel economy, vibration, noise, comfort, handling etc. It is equipped with the latest technology, a truly independent European high-end MPV.The main object of this paper is "Dongfeng Yufeng" light-off industrial research program. It is divided into three parts, the first part is the first two chapters,:the introduction, project development background and project development are the bedding section of this article. The third、fourth chapter of this paper"the oretical support", "Dongfeng Yufeng light passenger creation design" is the core chapter of this paper. They are based on the theory of passenger car design and development, aiming at specific "Dongfeng Yufeng" project, conduct the research of the vehicle industry. Chapter V is the end of this paper, it summarizes the conclusions of this paper, and predict the future development trend of Dongfeng MPV projects.