Study On Property Right Transaction Of Third Party E-commerce Platform Business Model Based On The A Group

The A group is approved by the provincial people’s government, by the provincial SASAC funded the establishment of large-scale comprehensive trading and integrated trading service group. According to the provincial government’s deployment, the A group must play an important role in promoting the market allocation of resources, industrial transformation and upgrading, create price index, three sunshine transactions, grasp the development trend of electronic commerce, exploration of electronic transaction mode, by means of electronic commerce, the continuous optimization of perfect trading platform construction.This paper studied the A group’s property right transaction third party e-commerce platform business model based on the analysis of the platform, the profit pattern. The property rights trading third party e-commerce platform is a property rights trading platform of electronic business affairs set all kinds of property rights transactions online information release, online roadshow, online transactions, online billing, online supervision as one of the. Includes the core platform of the system:property rights information portal, property rights trading system, the network bidding system, settlement system, customer relationship management system.In this paper, combined with the "Ecomagination force" model to analyze the transactions of property right of the third party e-commerce platform development strategy, a detailed analysis of the need to have the platform operation force, brand, channel and marketing force, and analyzes the concrete ways to construct the four core elements.