Research Of Procurement Mode Improvement For Electrical Appliance Manufacture Company W

With the development of global economic integration and product upgrade by progress of science and technology, Demand diversity makes the cycle of technology and product life shortening continuously. The focus of manufacture company gradually transfers from the competition of ability which considers single parameter such as costing down only by economies of scale to the competition of shorting time by building the whole quick response supply chain from product development to enter into the hands of the terminal consumer. The shortening of delivery cycle has already become the third factor which decides the core competitiveness of enterprises beyond Cost and Quality. Nowadays, the electrical appliance market also has characteristics such as short life cycle of products, rapid change of customer demands, fast requirement of delivery, etc.This article from the management of new product development point of view, under the guidance of quick response, agile supply chain and speed marketing theory or concept, combining the problems from operation and developing caused by current procurement mode of electrical appliance manufacture company W, using kinds of ways like qualitative analysis, case study, experience summary, literature research, etc, present a new solution of design and implementation for improving current procurement mode, by the meanwhile, it also analyzes the feasibility of improving current procurement mode, then reveals the risk that may happen and discusses how to control it while implementing the improved new procurement mode in electrical appliance manufacture company W with a holistic point of view.