Study On The Mechanism Of Performance From The Market Size And Its Measurement

Economic growth in most countries of the world, there is always accompanied by theexpansion of market capacity and size. Since the reform and opening up, China’s macroeconomicstrong growth in existing industries and new industries emerged as the market demand and thecontinued expansion of the scale of the situation. Because a lot of testing and analysis of themarket performance of the main factors affecting the industry theory in the Western marketeconomy suggested that demand is relatively stable in developed countries or industries changedlittle, so in the context of the development of the theory of industrial organization never out of themarket structure, conduct and performance the original framework, while the external economicconditions, market demand and size, governance mechanisms as a stable background to look,therefore, market size and dynamics of the expansion of the capacity of economic environment,the introduction of the concept of market size, market inquiry the size of the mechanism of actionof industrial performance and analysis paradigm, is to stick to the traditional theory of industrialorganization and static equilibrium positions of systemic breakthrough.This paper analyzes the development context of industrial organization theory, industrialorganization determined from static to dynamic evolution trend change, which made endogenousand exogenous perspective of market size. And from the perspective of a balanced market supplyand demand theory starting to explore the transmission mechanism between market supply anddemand and corporate behavior, the analysis of endogenous and exogenous market size forindustrial organizational performance impact mechanism, and then develop a theory of industrialperformance in line with China’s special economic study phenomena and the introduction ofexogenous market size of SCP paradigm, under the guidance of Chinese commercial banks2003-2013related data, Meteorology and Inspection, which explore the emergence of stageperformance of Chinese commercial banks growing source of power.The results show that: the expansion of market scale, including the conditions under nature, the traditional SCP analytic framework is still the best choice for the performance of the study,however, when the market is exogenous scale expansion characteristics, the three-dimensionalanalytic framework is suited to industrial performance studies, only exogenous market sizeincluded in SCP analytic framework to identify the fundamental core driving force of industrialorganizational performance; we also found that Chinese commercial banks over the past decadethanks to high profits exogenous market capacity expansion, rather than relying on its marketmonopoly power, the market size of exogenous expansion of existing industries and emergingindustries leading the way China is still a period of time changes in the future, so the developmentof the industry in line with China’s current special performance theory of economic phenomena,not only for Chinese commercial banks depth study of profit growth driving force is necessary, butthe performance of other sectors of the domestic and industrial structure optimization andupgrading research has important theoretical and practical significance reference value.