| The professional market is a Chinese characteristic commercial form, with the improving level of economic development, the external environment which the professional market faced with is taking tremendous changes, many small scale, low level of industrial and commercial enterprises will be gradually eliminated by the market, the traditional professional market is facing with a huge market challenges. But at present the theory seldom definitely takes the transformation and upgrades of professional market as research object, and the only research result also has some deficiencies. In view of this, the traditional professional market wants to meet the needs of the development of modern circulation industry, we must further upgrade and deepen its function, meanwhile, the government is playing a good role in promoting the transformation and upgrades of professional market, we must take advantage of that.This article takes the traditional professional market of Liwan District as an example, through the theoretical research, practice analysis and path selection, to analyze the problem of transformation and upgrades of professional market and the existing problems that government encountered in playing the role, also to provide the reference for professional market achieving transformation of development pattern and promotion of development quality, to find the key points on government promotion and enrich the existing theory system of professional market. This article analyzes the transformation and upgrades of professional market by adopting the method of combining theory and empirical, comprehensively using the public product theory, public policy theory and SWOT analysis theory and so on, empirically analyzes the group growth path of the Liwan professional market, and strives to accomplish that theoretical research can serve the transformation of achievements as far as possible, provides a useful reference for the government decision-making.First of all, this article emphatically introduces the basic theory research on the transformation and upgrades of domestic professional market, makes a preliminary definition for the concept of transformation and upgrades of the professional market and the role of the government, combines the theoretical analysis with the ongoing work of transformation and upgrades of Liwan District, analyzes the existing problems in Liwan District professional market and the deficiencies together with reason for the government function, put forward and analyzes the problems that need to be solved. Analyzes the internal and external environment for current professional market and the necessity for government function, put forward the countermeasure, find the path for transforming and upgrading the professional market.The research mainly adopts literature analysis, comparative analysis, empirical analysis, combination of qualitative and quantitative analysis method. The study concludes that professional market is extremely the system innovation of the "Chinese characteristics", is in line with the trading platform and channel needed by rural industrialization, home industry, medium-sized and small enterprises, will still play an important role in the current economic society, the professional market transformation and upgrades needs the positive transformation of government functions, strengthen infrastructure construction, improve the market access system, establish service system which is compatible with the modern circulation way, achieve the professional market development with diversification, technicalization, internationalization, green and high-gradation, promote the integration of tangible market and intangible market by using the modern information means and the Internet and electronic commerce,. |
