The Influence Mechanism Of Environmental Uncertainty, Strategic Emerging Industry Business Model And Innovation Investment Decisions

In the existing research, for business model innovation and investment decisions, the relationship between the scholars only considers the interaction between them, but not considering enterprise as individuals in every industry facing the environmental uncertainty, and the empirical shows that environmental uncertainty on the relationship between business model innovation and innovation investment decisions have regulation, so it is necessary to make environmental uncertainty is introduced into the research of enterprise business model innovation and the relationship between investment decisions.First of all, this article is based on value chain theory and contingency theory, of business model innovation and collaborative relationship between enterprise innovation investment decisions made in-depth discussions. The empirical findings:business models and innovation into the interaction is significant. Secondly, this article is based on transaction cost theory and dynamic capability theory discusses the environmental uncertainty and the relationship between the business model innovation, environment uncertainty in three aspects:environmental dynamics, complexity, inclusive, respectively is introduced into the research the relationship between the business model innovation and enterprise investment decision. At the same time, business model from five dimensions and overall six aspects to consider, the empirical study shows that all three aspects of environmental uncertainty on the relationship between the business model and innovation investment has the adjustment. Environmental dynamics, in particular, (1) business model in the assets operation ability and dealers have a certain influence on the innovation ability, the innovation of business model (with the exception of the dealer) have a significant impact, environmental dynamics of business model (especially suppliers) promoting effect is more significant. (2) environmental complexity, the business model in assets operation ability, ability to dealers, fixed assets has certain influence on the innovation ability, the innovation of business models all have a significant impact, environmental complexity of business model of promoting effect is also very significant. (3) an inclusive environment, business model in supplier, fixed assets and operating income has a certain influence on the innovation ability, innovation investment of assets operating ability and operating income ability have a significant impact, inclusive environment for the promotion of business model effect is significant. From the point of impact, the innovation of business model of the influence is bigger, and in the process, three aspects of environmental uncertainty are on the relationship between the business model and innovation investment played a role in regulating.Finally, the environmental uncertainty, strategic emerging enterprises the relationship between business model and innovation investment performance test, research shows that: Business models under the different dimensions, there will be a innovation input lag phase ii, input lag issue, business model of enterprise financial performance of promoting effect is remarkable, and the enterprise scale and asset-liability ratio effects on corporate financial performance were not significant in ail dimensions.