The Impact Factors Of Tourists Perceived Crowding

The surge in the demand of the national tourism, which causes the phenomenon that the tourist attractions are crowded with tourists during the holidays, and it has become the predicament of the development of the scenic spots. It destructs the quality of scenic spot environment, while reducing the quality of visitors recreation experience, also can bring security risks. In recent years, every holiday, travel related information is no longer like the past focus on the area of the propaganda or attractions hotline raiders or save money strategies, but the tourism scenic spots crowded ridicule, before the holidays people lively discuss on tourism forum is "hide" strategy. Although in recent years, the academic community has paid close attention to the problem, and provides suggestions for the management and construction, but the existing research mainly focuses on the exploration of the scenic area, or the study of the tourists in the face of crowded. In this study, we analyze the factors influencing the perception of tourists crowding and make an analysis of the factors, which will focus on the crowding itself, and construct the influencing factors model, so as to facilitate the study of the following congestion.To this end, this study combinated the previous case study and the literature analysis to build a new model to construct the impact factors of tourists crowding perception. Through literature review, the paper summarizes the factors influencing factors, such as individual factor, other factors, situational factors and other factors. Based on expectation theory, social interference theory, difference theory and ecological theory, this paper analyzes the impact factor model, and takes Xixi National Wetland Park as an example to carry out empirical research.In the end, the results show that the influence factors of the crowded perception of scenic tourist are verified by the empirical research, which can be divided into four categories:personal factors, situational factors, other factors and other factors. Personal factors include personal social economic background, personality traits, local attachment, tourism characteristics and tourist usage characteristics, situational factors include real situational factors and social context factors, other factors include perceived level of use and other tourists’ behavior, other factors include adjustment behavior, meeting location and satisfaction. The three levels of factors are:education level and source of personal social economic background, tourism experience and tourism expectation, money cost (travel cost) and time cost (travel cost) and time cost (travel time), place attachment, social situation factor, social situation factor, social situation factor, perceived service level, team number and team size.In the end, this study constructs the interaction between the perception of tourists and the adjustment behavior, which is based on the influence factor model of the perception of tourists crowding. The results of this research provide some suggestions for the management of scenic spots and tourists themselves, and to promote the healthy development of tourism.