| By the trend of information increasing, widespread application of the network communication, promoting a thriving for antenna industry, change of staggered. But facing the ups and downs of the global economy, the traditional telecommunications industry is facing an enormous challenges, competition tends to be intense. To some extents, the future of communications operators and even the antenna manufacturers to win the law is no longer the telecommunications resources, and will be more and more depends on the communication technology to support the management capabilities and strategic planning. Therefore, to reduce the production cost, new product innovation, improve production efficiency, optimize the transfer of products, strengthen the core competitiveness of enterprises will be the inevitable choice of the various manufacturers.To this end, Suzhou Comm Scope telecommunication company has been to promote innovation, information, service as a promotion measures for the development of the core competitiveness of enterprises and continued for many years constantly improve and optimize the management mode, to the development and strengthening of the brand effect and enterprise development strategy. Among them, Suzhou Comm Scope telecommunication Antenna business unit since the production and sales, for the rapid development of global telecommunication business operators to an indispensable technical support, but also for the promotion of wireless communications business win-win cooperation to the positive role in safeguarding. But the antenna division in the development process of strategic planning and adjustment is not clear, resulting in the current stage of the company’s business development has encountered a bottleneck.The ideas of transformation for the implementation of the Suzhou Comm Scope telecommunication technology division of the antenna depth, security advanced production management system, enhance the business support system of the future market environment and management wisdom operation ability, solve a series of problems of backward technology, risk control system, operating costs increased, market share is low, the lack of technical personnel Suzhou Comm Scope telecommunication antenna business unit support, full reference to the advanced experience of lean production, through the introduction of new technologies, the establishment of a new production base to the nearest service to customers, plan for Suzhou Comm Scope telecommunication Technology Division set out to meet the antenna business, all customers, all channels and advanced and new operation support lean production centered system.This thesis is based on the development strategy of Suzhou Comm Scope Telecommunication antenna business unit conducts the system research, from the internal management mode and on the exterior of the product transfer schedule analysis, it is concluded that the conclusion of two aspects of the problem. For these problems, in this paper, from the environment analysis, competitive analysis and SWOT analysis aspects carries on the elaboration, and combined with the Suzhou Comm Scope Telecommunication antenna technology career ministry of its status and development strategy, based on the current management mode of the company and company’s long-term goals and short-term goal, formulated the development strategy of four aspects, namely, concentrated development strategy, cooperative strategy, low cost strategy and brand strategy. Through the optimization of lean production management mode, promote the concept of product innovation, careers and improve salary system, effective control of production costs and control of suppliers, the establishment of a global production base support product transfer etc. implement and the implementation of security measures, better realize Suzhou healthy normally antenna technology department development strategy target. |
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