| Heilongjiang province known as "the hometown of soybean", having had a pivotal position due to the largest planting area and the most production, is the most important soybean commodity base in our country.Soybean production in Heilongjiang province each year is about 6.75 million tons, more than two fifths of the total national output which is about 16 million tons. More than 70 percent of them about 4 million tons are used to sell.Soybean industry has also been an advantage industry in Heilongjiang province.But with the continuous development of economy and market competition is getting more and more fierce, various industries have entered the development bottleneck, so does the soybean processing industry.In order to ensure the competitive advantage, a cooperation form named strategic alliance came out as an important means to obtain competitive advantage and increase the speed of innovation.As the nation’s soybean producers, Heilongjiang province also found this new cooperation mode, establishing the soybean processing industry strategic alliance in Heilongjiang province to alleviate the pressure of the soybean processing industry.Soybean industry strategic alliance success give full play to their advantages, the league members bring the created value is greater than its own independent operation, benefit-sharing,risk-sharing.Alliance founded time is not long, however, in the initial stage, affected by many factors, the development of the alliance is not stable.So, find out the factors affecting the development of alliance stability and put forward countermeasures against it is the top priority.Therefore, in this paper, the soybean processing industry in Heilongjiang province through the research of the stability of strategic alliance aims to find out the factors affecting the stability of alliance, to ensure that the alliance stability and sustainable development.This article review of related literature at home and abroad, and strategic alliance in Heilongjiang province soybean processing industry, analyze the present situation of the league to find a lack of financial support, the league type single internal culture mixed and disorderly,imperfect management mechanism, the alliance, the members of the uneven distribution of interests, lack of centripetal force.Based on these questions, questionnaires, and summarizes the factors affecting the development of soybean alliance stability mainly divided into two parts, one is the external environmental factors, 2 it is union internal factors.The external environment factors including political factors, economic factors and market factors.Union internal factorsincluding members of specificity of assets investment, matching, information communication and sharing degree, organizational culture, interest distribution mechanism, internal management level,resources dependence.This paper use the analytic hierarchy process and fuzzy comprehensive evaluation method, expert scoring method analysis influence factors: union compared to the external environment factors can influence the steady development of soybean alliance.Among them, market factors, interest distribution mechanism, information communication and sharing degree, members of the fit between these weighting factors, which influence the stability of alliance high degree.According to the results, can through the establishment of alliance partner selection mechanism are pointed out in the paper, the types of the league of clear, strengthen the cultural integration of alliance members, improve the coalition agreement, establish a trust mechanism, the members of the alliance to create effective and convenient way of communication to improve the stability of the soybean processing industry in Heilongjiang province strategic alliance, to ensure the healthy development of the alliance.At the same time, also lay a foundation for the healthy development of other alliance. |
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