Enterprise Performance Evaluation Based On EVA Index Optimization

Since January 1, 2013 start of the implementation of the "central business person in charge of performance evaluation Provisional Measures" by the State-owned Assets Supervision and Administration Commission issued the Interim Measures in clearly defined central business annual performance evaluation indicators include basic indicators and economic growth value(Economic Value Added). SASAC Order No. 30, the promulgation and implementation, to convey an idea of the market and signal past the accounting profit as the only goal of the pursuit of performance assessment methods, no longer able to meet the needs of the market today.Traditional methods of performance evaluation, on the one hand, in the performance appraisal companies, the cost of capital into the scope of the claims considered, but ignored the cost of equity capital in the enterprise performance also played a role; on the other hand, focus only on the results achieved, without considering the input and output, capital utilization efficiency realities included the scope of examination. Traditional performance evaluation method cannot be true, fully reflect the performance level of the enterprise. Thus, the introduction of economic value added of the performance evaluation index, is particularly important and urgent.Economic Value Added, in the 1980 s, has been proposed by the US management consulting firm Stern Stewart and promotion in foreign markets and the economy has been verified assessment, highlighting its performance evaluation method is superior to other features. Given the lack of existing performance evaluation methods exist for expansion of economic value added research and discussions meaningful and necessary. Above article Automobile Group and China Unicom as samples were compared, and found that the economic value added compared to the advantages of traditional performance evaluation index in enterprise performance evaluation, in order to better application of economic value added recommendationsThis article first performance evaluation and Economic Value Added related theories are discussed. Then, combined with SAIC and China Unicom industry characteristics, targeted adjustments to enterprise performance evaluation accounts have an important impact, calculated indicators of economic value added, using comparative economic value added and corporate performance traditional performance evaluation methods, It found that the economic value added advantages of performance evaluation. Finally, in order to better play the role of economic value in the evaluation of business performance, economic value added for the limitations put forward practical recommendations.