Research On The Interference Factors Of Place Attachment For Recreational Areas

As we know,leisure in China is just in a boom period, with the increase in the number of recreational areas as well as their competition, place attachment has drawn more and more attentions, which is an important part of tourist’s emotional management. Place attachment in recreational not only can improve the of tourist experience, but also can lead to highly positive, such as raising people’s awareness of environmental protection, improving life happiness, enhancing city identity. However, in the process of the place attachment, it is related to lots of controllable and uncontrollable factors, which can create a positive or negative impact, that is to say, place attachment is always in a dynamic process of change.While research of place attachment mainly focuses on its definition, dimension and some positive impact factors, little attentions are paid to its negative impact factors. In this paper, interference in place attachment in recreational areas is proposed from the new and opposite point of view. Given a comprehensive study of the specific dimensions of interference and their characteristics in the case of country park, to make up for the research weakness of place attachment in this field.This paper focuses on the changes in cognition, behavior and affect of tourists by longitudinal comparison, so grounded theory is used to make analysis. Firstly, from the perspective of development and changes, the theory construction of interference is made, as well as a in-depth analysis of meaning and characteristics of interfering factors; then in order to verify the scientific of divided dimensions, and make sure whether interference in place attachment is related to the degree of place attachment, quantitative data is collected and analyzed. Here are the conclusions:(1) there are three factors of interference in place attachment: people, process and place;(2)recreational motivation have a major impact on the interference factors;(3) the degree of place attachment is related to the interference factors.