Rurality Evaluation Of Rural Tourism

Farming culture rooted in Chinese nation’s blood and bone marrow,profoundly impacting on people’s production、life and national identity.With the rapid expansion of urbanization,the industrial development,the Material level greatly enhancing and the quality of life overall improving,from one perspective,the rural space and natural resources erosion occurs gradually disappearing trend,from another perspective, people in the psychological,spiritual pursuit of continuous improvement,return to nature,the desire to look back to the countryside more and more intense.Rural tourism as a relatively unique form of tourism,while beneficial change rural tourism old industrial structure,it also shoulders the mission of“poverty tourism”.Therefore,rural tourism village of inquiry should become an important topic of academic research.On the current point of view,the development of domestic rural tourism has not been a corresponding supporting the theory echoes.Study on the rurality of rural tourism slightly lacking.Therefore,grasping the village is the core of rural tourism.Deepding the essence of rurality of rural tourism in nature,constructing evaluation system of rural tourism,doing,evaluation of rural tourism,can further improve the theory of rural tourism,providing references for rural tourism development,planning and management.Useing of scientific experts Fufen comparative law established evaluation index system of village.This paper reviews domestic and foreign rural tourism development process of the evolution of history.Then systematically summarizes the research context of development of rural tourism and the rurality of rural tourism at home and abroad,further understanding the value of rural tourism.On this basis,this paper attempts to make cognitive interpretation of the rurality connotation of rural tourism.In this paper,the theory of sustainable development,humanistic geography theory,the theory of tourism experience as the basic theory.Useing Literature analysis,Expert consultation questionnaire method,In-depth interviews,Field research method and AHP.Conditions of rural areas,participation of local villagers,rural society,rural impression,rural sustainable created the evaluation model of rural tourism development.Yuan Village as a tourist to be carried out through a combination of empirical case,so the evaluation of the strength of the case to the village,and then to the Villages for the overall analysis.①Yuan Village local villagers to participate in the overall evaluation is higher;②The rural impression,rural folk culture the highest overall evaluation,grandpa is rural tourism destination country core;③The rural society,and the overall evaluation is higher,especially neighborhood friendly relations evaluation is higher;④The rural sustainable development,the overall evaluation,the rural ecological environment and sustainable development;⑤Rural regional conditions,each have different specific indicators evaluation.Finally,based on the connotation of the village,the rural tourism destination inheritance and protection of the importance and the necessity of the connotation of the rural tourist destination village,on the basis of putting forward a series of suggestions for the development of the rural tourist destination:①promoting localization of rural tourism and promoting experiential rural tourism development;②Adhering to the sustainable development of the village in harmony with the local route;③Coordinating the relationship between the rural tourism development and the interest subjects;④Government support the development of rural tourism destination.Finally,paper concludes:①Scientific management,enhancing the rural cognition.②The influencing factors of rurality is so many,getting the advantage of developing and planning.③Different departments should attach great importance to the protection of rurality.