The Business Plan Of The Mobile Fingerprint Payment Project

Fingerprint possess the character of uniqueness which can be used in identification by comparing the fingerprint data with the previously collected one.Fingerprint recognition technology is widely used in payment terminal especially in chain supermarket in the US since it is safe and efficient.Fingerprint payment is cost-effective and welcomed by customers and sellers online and offline.In China, Alipay Wallet announced the launch of a new payment method--fingerprint payment.The State Council have adopted specific measures to promote Internet of Things,which would stimulate the growth of mobile payment.The biggest advantage of fingerprint industry in China is the huge market, and because of the policy barriers in this industry,domestic enterprises who can make a breakthrough in technology or business model, will have more opportunities in the competition.Goal places of the project: for POS terminal of fingerprint payment,on the one hand,it is suitable for school canteens,factory canteens and other fixed place where the target groups are large,on the other hand,it is suitable for market where customer often lines up paying for the stuffs.For fingerprint payment on mobile,it is mainly used through the mobile internet of things.Target group:POS machines are for student,worker and people who have a fixed time,moreover,for the white-collar workers whose time cost are rather high. Fingerprint payment on mobile for the young who shops online,for the old who easy to forget the password,and for the mobile phone population.Business mode of this project: Provide the business with POS machines or mobile terminals and charge when the service is used.The business plan try to study how to promote the project of fingerprint payment based on the scientific analysis of external environment in the mobile fingerprint payment.