A Study On Financing Supermarket Platform As A Solution For The Difficulties Of SMEs Financing

Financing supermarket platform is an online platform for investment of financial model, it and the line of the supermarket business model similar to build the platform as a means of aggregation of banks, small Guarantee Corporation, a venture capital firm, asset appraisal companies and other large financial services institutions, mainly to provide financing, for the city’s small enterprise asset management, asset acquisition and credit investigation, financial advisers, entrust the supervision, listing counseling, legal advisers and other professional services, high efficiency, realize the information, achieve a win-win financial products and services supply side and demand side. The new financing mode and financing supermarket is a type of service platform, can provide information release for our users, search information and other features, related to the investment and financing of the crowd together, exchange,to comment on these information resources. In general the financing supermarkets provide service: search for information;Information; information exchange, comment; disclaimer privacy protection, can not leak; user information; information etc..Based on reading documents and information on the use of economics and finance related principle analysis of financing supermarket platform, introduces its development status,through the detailed analysis of the role of Zhaoqing city financing supermarket platform in alleviating the financing difficulties of small and medium-sized enterprises, proposed the establishment of the financing of small and medium enterprises "financing service platform to build a supermarket, a station type". Through attracting financial industry and related intermediary agencies stationed in the supermarket to provide professional, for the small and medium-sized enterprise diversification characteristic financing products and financing service, formed a complete industrial chain financing service, will be effective financing ideas, innovation of small and medium-sized enterprises to meet the information needs of enterprise financing, reduce the enterprise financing cost of time, and provides a communication, cooperation and innovation platform for financing mechanism, this is the perfect service and financing environment, small and medium-sized enterprises of important measures to promote the healthy development of small and medium-sized enterprises, is the inevitable trend of perfecting and developing the construction of medium and small enterprises financing service system. Provide a reference model for our country to solve the difficult problem of financing of SMEs, hope to contribute to promoting the sustainable development of enterprise financing.