Operational Management Of College Entrepreneurial Union Based On The Study Of Business Center In H College

Along with the fast development of E-commerce, Express delivery develop to a new stage. At the early stage of the domestic express industry development are mainly concentrated in the national strategic layout and the expansion of business scope, but ignored the monitor of the last mile delivery. The establishment of the H College Express Delivery Center not only adapted to the national development and the trend of logistics industry, but also meet the ministry of education’ requirement on college students’ entrepreneurship encouragement.Based on scale economy, logistics alliance, and organization structure theory, this paper studied the last mile problem in inside campus delivery by using case study method. According to the research to H College Express Delivery Center in one operating cycle, this paper use inductive analysis and cause analysis methods to lay down the enterprise development strategies.Based on the analysis of H college Express Delivery Center, the study found the problems are including lack of instruction, not continues working hours, limitations of operating range, and incomplete service.For above problems this paper discuss four operation strategies which are build more effective structure, improve service, enlarge delivery range, and establish alliance among different colleges.Finally, through the study of H College Express Delivery Center, this paper found enlightenments in the importance of enterprise organization structure, the need for the scale benefit of express industry, the service quality of last mile distribution, the regional logistics alliance, the profitability of campus express delivery, and the ability of explore related business opportunities. Hoping to provide a new thought in logistics distribution industry to enlarge the express delivery scale as well as increase the service quality of last mile distribution.