Research On The Design Of The Tourism Handicraft From The Perspective Of Meishan Paper Cutting Art

MeiShan culture is the civilization of ancient up to now the living body of culture, has always been in the main body of the human civilization of the Yangtze river basin river center, its civilization is the source of the Yangtze river pentium after sea, flow, an ever-lasting..XinHua is one thousand years civilization of the ancient county, long tradition of MeiShan culture and beautiful natural scenery in harmony, rich in tourism resources, rich cultural heritage, the geographical environment is superior, the prospect of the development of tourism industry is very broad.HuNan province party committee, the provincial government in May 2013 to be determined first XinHua "the provincial key characteristic cultural tourism industry", is the development of the tourism industry a great deal of XinHua culture encourage, support and push. Cognitive and we should make full play to XinHua county cultural tourism has the competitive advantage, carry out and implement the county, the county government to determine the "mountainous area county tourism policy decisions," for those routes, and, trying to explore and establish a "national brigade, the whole industry fusion, panoramic MeiShan" as the kernel of the systems and mechanisms of industrial development, in 2015 will become the province XinHua construction characteristic cultural tourism industry strong county, in 2019 took the lead in the big xiangxi depth basic implementation in poor areas to lay a solid foundation of the all-round well-off society.Under the background of this thesis design task "MeiShan culture tourism souvenirs design research, based on the perspective of MeiShan paper-cut art" is derived from the enterprise actual design project, through the in-depth analysis of MeiShan culture, and to use the real design of MeiShan clipart, MeiShan tourist souvenirs for innovation design of exploratory research, has a certain theoretical guiding significance. MeiShan cultural resources rich variety, has the national provincial intangible cultural heritage, MeiShan culture and MeiShan paper-cut art is an indispensable precious wealth, and aimed at MeiShan cultural tourism handicraft, tourism handicraft design research is not much, so the MeiShan cultural connotation and characteristics of tourist souvenirs, MeiShan culture and MeiShan paper-cutting art form, effective inheritance is MeiShan culture and MeiShan tourist areas are faced with the important issue.This paper points the following five chapters:The first chapter:the introduction part. From the background of the thesis, relevant concept definition and related research status, the purpose, significance, research methods and research frame structure design.The second chapter:MeiShan clipart under the perspective of tourism handicraft culture of mining. Through the elaboration of MeiShan clipart perspective and express the importance of tourism handicraft culture mining, the historical evolution and development of MeiShan cultural context, MeiShan paper-cut art reflect and value orientation of handicraft culture mode and method of mining is put forward.The third chapter:MeiShan clipart under the perspective of tourist souvenirs design concept and factor analysis. Introduce the project sources, project requirements, planning and design of the overall design framework, theoretical basis, influence factor analysis and the analysis of the constituent elements, design practice, etc.The fourth chapter:MeiShan clipart under the perspective of tourism handicraft culture inheritance. Discusses the value and importance of cultural heritage arts and crafts, animation, digital video case form such as inheritance, records, inheritance, arts and crafts design brand exploring path is put forward.The fifth chapter:MeiShan clipart under the perspective of tourist souvenirs. MeiShan cultural tourism industry development, analyzes tourism handicraft development prospects and the impact of the development of society and value.