Research On The Application Of New Media Art In Urban Public Space

Media as the intermediary of information exchange,its own development also reflects the progress of the times,with the development of digital technology and art from small to the popularity of the audience,the past single,passive traditional media began to be pluralistic,active new media creativity Reconstruction.Changes in interact with information in new media art context,a more prominent cross-media and personalization,but also put forward new demands and new forms of public life in terms of people "supply side."The public space as a city culture and urban life concentrated reflection,interpretation of a city spirit and positioning.The involvement of new media to make public space out of the traditional media tool identity,become the voice of the city character.These media era of unprecedented change in the media environment to strong penetration of reality,the impact on the traditional theory,urban public space design and society,the relationship between the audience has changed and loosening.Behind the form of urban public space in the blissful city,the audience is quietly changing the aesthetic of urban public space.The form is not simply follow the function,but also follow the virtual and media environment,in the interaction of the media environment to complete the integration of public space values.Urban public space design allows the audience to experience,but can not express their own dreams Or difficult to reach life can be achieved in the application of new media art.Contemporary New Media Art superiority constantly projected onto the field of urban public space,through new visual constantly changing,ultra-sensory experiences,to show the media of urban public space.In this paper,"Public Space soft environment of new media art intervention to create" the goal of the theory and methods typical case of a systematic study,to seek public space interactive city characteristics under the new media artistic influences,exploring new media in urban public Space development trend and creative approach First of all,explained the research background,purpose and significance of the subject,established the research content and method system of the subject,constructed the research framework of the subject,laid the foundation of the whole text;Secondly,from the new media art and the city The paper introduces the theory of new media art and urban public space,fully demonstrates the different media forms of the new media art,the vitality of the urban public space and the design appeal of the public space renewal to the new media art.,Through the analysis of new media art involved in the city under the public space image design,information expression and integration of performance and other means to interpret the use of new media art to create the information age of the city public space;Finally,through field research,urban public space The use of new media art Shape analysis,which found that new media art intervention at this stage of urban public space during the remaining problems,public space before and after the intervention were analyzed new media,new media art extraction methods applied in urban public space.