The Application Of Audience Psychology And Experience Requirement In Private Cinema Design

In recent years,driven by the rapid development of economic and cultural,China's film industry has rapidly heated,the cinema has become a modern city residents daily leisure and entertainment of the main places.But in contrast to the current market,the mainstream of the cinema cinema,in the constant pursuit of a more perfect entertainment experience of the consumer era,exposed some of their own drawbacks,such as the lack of privacy in the viewing process,and easy to be other consumption Interference,the choice of the film is limited,the time is not flexible enough to watch the entertainment for the consumer's life has brought some inconvenience.Changes in technological change and consumer demand have been the driving force behind the transformation of the entertainment industry.With the development of media convergence and the diversification of film distribution,the filming mode is no longer limited to cinemas.Coupled with people's cultural and entertainment consumer demand escalating,contributed to the private cinema as a film secondary market blowout development,to fill the traditional cinema theater defects,to meet the film lovers for the viewing environment privacy,viewing time flexibility,video selection diversity needs.But the current private cinema is still in the primary stage of development,as a new film consumption model,its internal space design has not been much guidance of theoretical research and practice cases.The audience as the theater consumer and the film reception of the main body,the experience of the demand continues to promote the theater space design to make changes.Therefore,this paper takes the audience psychology as the starting point to study the theater experience demand in the background of the new consumption era,and as the core content to guide the theater space design,for the private cinema this new film sales space to provide a design ideas and methods.