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Expression Of The Sales Department Of Cultural Images

Posted on:2018-06-21Degree:MasterType:Thesis
Country:ChinaCandidate:L J ZhangFull Text:PDF
GTID:2322330521450690Subject:Art
Abstract/Summary:PDF Full Text Request
The world is growing rapidly and has a profound impact on the people who live in it. On the one hand, the great material to meet the high consumption of a high consumption, fast consumption of the business era. On the other hand, advances in technology have affected people's consumption patterns. In the current historical stage,people in the material and spiritual production, social behavior and consumer behavior shown in the consumer attitudes, consumption patterns, consumer behavior and consumption environment, these four factors together constitute the current era of consumer culture. And contact with the consumer culture is closely linked to the current business activities. Where it is business activities, can not be ignored is the place to carry out commercial activities, that is, business space. Consumer culture affects the shopping model, which in turn affects the shopping space.In recent years, under the background of the times, the study of interior design for shopping centers must be based on the understanding of the complex cultural connotations of the times, as well as the design and practice of the shopping centers Application level to do more detailed research, digestion method and practice between the application of the gap, making it a system of tools to serve the current design activities itself.The background of the current consumer culture, combined with consumer psychology and consumer behavior, the shopping center of this particular project type of interior design design points to sum up and summed up a set for the current, for the guidance of shopping centers The procedures and methods of the interior design activities themselves. Through the analysis and research of the design practice results on the market, the rationality of the procedure and method is put forward, and valuable design opinions are put forward in order to guide the design practice afterwards. At the same time, the interior design will be accompanied by the development of consumer culture and development, in order to make the interior design in the future to better serve the consumer, to provide some basis for reference and ideas.
Keywords/Search Tags:Shopping centers, consumer culture, design applications
PDF Full Text Request
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