Research On The Application Of Traditional Cloud Pattern In Modern Design

China's traditional graphics,mostly has its specific cultural significance.A typical such as the jade to virtue.Compared a lifeless things to human virtues,because it's hard,transparent,beautiful.The so-called“lines will deliberately,meaning auspicious”.Some moral happiness,some symbol of longevity,some said festival,some metaphor better,all reflects the strong humanities color and rich visual culture.Cloud-Shaped pattern as a kind of unique model language to this is China's traditional pattern of the outstanding representatives.Because it contains a lot of good intention,so was popular,be inherited,spread so far.This paper is to study the traditional Cloud-Shaped pattern as the basic clue,based on the imaging theory of case analysis,trying to starting from the cultural background of Cloud-Shaped pattern,to explore the causes of influence its evolution and development,in-depth analysis of their nationality,culture,art,life of every level symbolic meanings and cultural connotations.With a lot of design example,probes into the traditional Cloud-Shaped pattern application in the modern design method,trying to break through the traditional pattern of worship and narrow advocating,using the modern design idea,creative interpretation,for China's traditional lucky cloud patterns to change and reconstruction,get lucky cloud patterns through moral “in shape”and “simplified” and “decomposition reconstruction” and “image modeling” constitute a new creative graphics,realize the modern inheritance of the traditional culture.This research mainly divided into five chapters:First chapter is introduction,mainly embarks from the selected topic background,research status at home and abroad,and to study the definition and category of traditional lucky cloud patterns,Cloud-Shaped pattern clear research purpose,meaning and innovation point,expounds the importance of this study.The second chapter studies traditional lucky cloud patterns and style characteristics in various historical periods of development,from the perspective of historical carding and analysis its model,design thought evolution interpretation,application methods and decoration.In detail elaborated the human Cloud-Shaped pattern,given the rich cultural spirit and philosophy with Chinese characteristics.Third chapter understanding Cloud-Shaped pattern of traditional cultural connotation and aesthetic analysis,so as to better understand the cultural philosophy and aesthetic consciousnessof the Chinese nation,trying to break through the predecessors' research results,deeply excavated Cloud-Shaped pattern intrinsic cultural meanings,continues the predecessors' research and analysis.The fourth chapter with a lot of design example,from three aspects as cultural,commercial,aesthetic value and significance in analytic Cloud-Shaped pattern in modern design,the conception of Cloud-Shaped pattern,shape,composition,material,process and color analysis of six aspects,and from the “shape”,“meaning”,“god” focuses on three aspects Cloud-Shaped pattern in the application of modern design.Using the modern design concept,and strive to change and reconstruction,constitute a variety of graphics ethnic connotation of innovation,realize the modern inheritance of the traditional culture.Chapter v design practice to brand logo renovation project as a case,through the former theoretical results verified and summary section.The end Conclusion and Outlook.