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Research On The Application Of Semiotics In Graphic Design

Posted on:2018-04-18Degree:MasterType:Thesis
Country:ChinaCandidate:S NiuFull Text:PDF
GTID:2335330512984153Subject:Fine Arts
Abstract/Summary:PDF Full Text Request
Symbols and human thinking are closely linked,and our lives inseparable,but also with the graphic design is inextricably linked.We live in a symbolic world,the symbol is both used to feel and understand the world's ties,but also people's daily life and cultural integration of the key.Different types of symbols,are in a general theory based on the formation of different forms of expression.Graphic as an important part of the symbol,is widely applied to the plane,by the impact of semiotic theory and guidance.This paper tries to interpret the semiotics principle and hopes to succeed in grasping the formal language in graphic design.Graphic design through the visual aspects of the image carrier to convey information,People in the study of graphic design,often overlooked the true nature of the design and its connotation of the spirit,but to focus more on the performance of the design results,flashy design in our lives abound.Over time,we will reflect on the development of graphic design so far,there must be its theoretical basis of the support,rather than the lack of content,the lack of practical design.Graphic design process,but also the design of symbols.Graphic design has been expanding,its own design content,areas and methods are also changing with the people of the times there have been significant changes.The rise of semiotics,laid the theoretical foundation for graphic design.Through a thorough analysis of the symbols,we have enriched the design knowledge,improved the design theory,extended the design range,so that the design is not blind and rational,so justified.This paper explores the essence of the semiotic theory from the perspective of theory and theory,and applies the semiotic theory to the graphic design creation.The study of semiotics theory to do the following two points: First of all,through the unique characteristics of the symbol for the study of the starting point,the graphic design contains all the elements of the analysis.Second,we should apply the semiotics principle to the graphic design,so that this theory through the way of thinking on the graphic design to achieve the effect of revelation.Therefore,the article to explore how to use the semiotics in graphic design theory and design should follow the law has become the most important in the article.In this paper,through the theoretical knowledge in the design of the study of symbols,semiotics and graphic design of the relationship between the analysis of the relationship between the three,it is expected that graphic designers can fully understand the value and significance of semiotics for graphic design research and the future trend of design semiotics research,so as to guide and inspire readers to use semiotics theory to design.
Keywords/Search Tags:Symbols, Semiotics theory, Graphic design, Applied research
PDF Full Text Request
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