| Folk culture as an import part of traditional culture,has its unique local style and historical background.NvDeng legend is an intentional rearrangement of long-standing folktale and which has been regarded as part of the intangible project of Baoji municipality.The thematic concern of NvDeng — the mother of YanDi(one of the forefathers of Chinese ethnic people),which has been originated in the Huaiyuan village,Fengxiang country,Shaanxi province.Just for the meta-narrative function and its ritual performance in the historical succession,the NvDeng legend and its relative studly is of great value,and this paper is a deepening understanding of the NvDeng legend from the communicative perspective.The paper has been divided into four parts by which the origin of NvDeng legend and its communicative vale,its basic those communicative skills and its social and cultural functions has been dealt with respectively.Chapter I is about its origin,in which NvDeng and her identity,NvDeng culture and the PaiDeng ceremony have been introduced and analyzed in combination with fork communication.Chapter II is about its disseminators,communicative contents,communicative patterns and its final audiences have been comprehensively disposed.Chapter III is about the priority of interpersonal communication,the widening of mass communication and the NvDeng culture against the background of media fashion have been conducted.Chapter IV is about the communicative functions i.e.Sacrificing and praying,moralizing and cultivating,cultural inheriting,entertaining and regulating of social relations have been discussed in details.The economical prosperity has weakened the ever-enjoyed the fork religion of common people by entertaining activities,the NvDeng legend as a kind of local public culture,has still maintained its original value in modern society and strong cultural radiation,therefore the further research of NvDeng culture is of great use to the developing and expanding of fork culture. |
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