The Research On The Design Of Interactive Experience For Exhibition Chen

With the rapid development of modern society,information exchange has become the mainstream of the time.At the same time,people's consumption patterns and psychology have undergone major changes;the form with high-tech as the carrier has promoted the way of gourmet show to transfer in the orientation of pluralism,diversification,interest and entertainment.Those changes are both the challenges and the opportunities for the development of the food industry.The gourmet show is one of the important means to enhance the value of food itself.After the research and analysis on the status of gourmet show,the author finds that most ways of gourmet show are still simple and old-fashioned,and the interactive experiencing way between the customers and the gourmet show is stiff and dull,and it is difficult to attract more people to participate in it.How to effectively transfer information of gourmet show through interactive experience design is the hot content of the innovation of current gourmet show,which is also the main purpose of this thesis.The core of interactive experience design is to provide users with proper service.Interactive experience design is the product of a variety of disciplines.Since interactive experience design started late,the cases combining interactive experience design with gourmet show are rare in China.In this thesis,aiming at interactive experience design,the author uses literature analysis,field research,induction analysis,case studies,questionnaire survey and other methods to conduct research,and finds that the patterns of gourmet show and interactive experience design gradually tend to be personalized,entertaining and scientific.The author discusses the interactive experience design of gourmet show from the perspective of design principles,design methods,types and features respectively.Combined with several types of gourmet show,the author studies the features of interactive experience design applied in gourmet show at home and abroad,and discusses the existing mode of interactive experience design from the design concept to the application process,as well as its influence on the gourmet show.By using the inductive analysis and questionnaire survey,the author puts forward three corresponding application ways of the gourmet show: the environmental contrast,sensory experience and high technology,which are specifically described in this thesis.Taking the Interactive Hall in Chuancais Museum as example,according to the theory of the subject and the analysis on the previous cases,combined with the application technology of interactive experience design,the author concludes the corresponding design strategy of interactive experience design from the aspects of environmental experience,sensory experience,immersive experience and so on,hoping to provide practical suggestions and solutions for related research through case practice.