The Research On The Development Of Private Cinema Based On Precision Community Marketing

At present,private cinema as an emerging industry,quickly occupied the secondary film market,private cinema as complementary of traditional theater,it effectively made up for the inadequacy of traditional theater.Private theater gave the space for freedom of personality of young people,movie choice is more diverse.However,as a new industry,industry regulation is not comprehensive,lead to the industry with copyright is illegal,operating mode is imperfect and so on.This research focuses on the research analysis,how to improve their own private cinema,through the virtual community to build links to online mode,online traffic will be born to liquidate,as well as the analysis of virtual community development space,the value of the Internet industry brings investigation mainly "logic thinking" as a typical case study.