Study On The Digital Rights Management Model Based On The Technology Of Block Chain

Under the background of comprehensive integration in the media,people's reading habits,reading behavior,great changes have taken place than before publishing to foresee a huge development space in the field of digital publishing,traditional publishing positive change through the digital transformation,and achieved impressive results.Technology is a double-edged sword,however,digital publishing makes knowledge more easy to obtain,and system easy to hacker attacks,digital piracy intensified affect the sustainable development of publishing industry.In the digital and network era,the existing copyright protection mode to protect the high cost and low working efficiency,and the current digital copyright protection technology cannot succeed against hackers.Block chain technology architecture of virtual currency is the currency of an underlying technology,along with the COINS in the rise of the domestic financial sector block chain technology into the line of sight of people,publishing industry began to explore the possibility of block chain technology used in digital copyright protection.Block chain is a kind of decentralized technology solutions,it through the data records in a data block,and the data block is connected into the chain,supervise each other,each node in the whole working process in addition to the traditional third-party,connectivity and information could not be tampered with.Paper aims to interpret block chain technology and its application status,and combined the actual operation of the digital publishing industry in China,the exploration blocks in decentralized chain technology characteristics of the existing copyright system,by studying the decentralized digital rights management application examples at home and abroad,to provide experience for reference for the industry.The paper is divided into five chapters,the first chapter is the introduction,this chapter mainly elaborates the background of the thesis writing,significance,and research methods and the innovation points,and the correlation is related to essay writing important defining the definition of the concept.In the second chapter,by studying the current situation of the development of digital publishing industry in China,digital copyright protection present situation of carding on the current situation of traditional digital rights management.The third chapter mainly for digital copyright protection based on block chain,through the technology of block chain,this paper introduces the technical characteristics of block chain itself,and discusses the block chain technology,the application of several possible scenarios,explains the block chain technology is used to working principle of digital copyright protection,show the characteristics and advantages of decentralized rights management.The fourth chapter through copyright registration,copyright trade,copyright protection,the traditional digital rights management mode and decentralization of rights management mode were compared.Chapter five decentralized rights management successful cases at home and abroad were analyzed,and concluded the experience for reference in our country,and put forward development strategy recommendations.