Research On Legal Issues Of Consumer Rights Protection In The Mode Of Online Agency Purchasing

With the development of e-commerce,online agency purchasing is becoming more and more popular and becomes one of the main ways people consume.However,our country does not have special laws and regulations for online agency purchasing.The online agency purchasing market is spotty.The infringement of the rights and interests of consumers occurs frequently.The road to consumer protection is hard.In order to improve the rights and interests of consumers in the online purchasing market,this article is written.Based on the background of research,this paper mainly analyzes the performance of the industry and consumers' rights and interests of online purchasing,so as to protect consumers' rights and interests and improve relevant laws and regulations as the starting point and final foothold.This article introduces the concept,characteristics,form of the online purchase,and analyzes the legal relationship in the online purchase,by analyzing the characteristics of the online purchase,to distinguish between the online purchase and the normal online purchase;Act as purchasing agency in the form of a different network,analysis the consumers' rights and interests is damaged in the different network act as purchasing agency form different performance;By defining the network act as purchasing agency in the legal status and legal relationship,clear network act as purchasing agency the rights and interests of the parties obligations,the application of law in order to more clearly.In view of the late development of the Internet industry in China and the rapid development of the online purchasing industry,the author introduces the beneficial experience of other countries and regions in this field,and provides an example for our country to improve the law,but also can avoid the mistakes in the same problems.The author desires to explore and study in depth in order to enhance the development contribution of the Chinese network purchasing industry.It is hope that that discussion and in-depth discussion and study of the theoretical circle in the protection of consumer's equity in the network may be improve,and the laws and regulations will be improved,so as to promote the development of the purchase industry in the network to maximize the protection of the consumer's rights and interests.