Research On The Problems Of The Policy To Promote College Students' Entrepreneurship In Shenzhen

Entrepreneurial activity, which can carry out technological innovation,promote the development of productivity, promote the development of regional economy,create more jobs, and promote citizens ' employment, plays an important role in the development of the country and the society.With continuous enrollment expansion of colleges and universities, colleges and universities graduate employment situation has become extremely severe.According to the Ministry of education statistics, the number of colleges and universities students is generally 7 million floating around in recent years, the employment situation of colleges and universities graduate students has become increasingly severe due to the impact of severe and complicated international economic environment and slowing domestic economic. Promoting employment through promoting colleges and universities students establish their own businesses, is a quite feasible way.There are three stages in the process of college students' entrepreneurship,Entrepreneurial awareness inspire, business start, entrepreneurial practical operation. These three stages constitute the complete process of colleges and universities students' entrepreneurship. In three stages, there are three stages of support policies. First one is the entrepreneurship education policy, the second is the entrepreneurship incubation policy, and the third is the entrepreneurial practice supporting policy. These three stages policies constitute the complete process of college student entrepreneurship support policies.In the process of specific research, the author established a theoretical analysis framework of the colleges' students' entrepreneurship promoting policies.This analysis framework consists of three main parts: one is stimulating entrepreneurship awareness and entrepreneurship education policy; two is get ready to start and business incubator policy; three, practice operation and entrepreneurship support policy. Based on the above theoretical analysis framework, the author takes Shenzhen as an example, does research and analyze on the policy of Shenzhen college students' entrepreneurship.Through investigation, the author found that there are three problems in promotion of the students' Entrepreneurship in Shenzhen University. First, lack of scientific planning of entrepreneurship education policy; second, lack of management mechanism of entrepreneurial incubation policy; third, lack of support for entrepreneurship support policies.On the basis of the above problems, to improve the policy of Shenzhen college students' entrepreneurship, author of this paper proposed three strategies:first is to improve the teaching content of entrepreneurship education; and second is to enhance the management level of College Students' entrepreneurship, and the third is to strengthen the students' entrepreneurial support.The innovation of this paper is that: referring to policy process theory, put forward a theoretical analysis framework for entrepreneurship promotion policy.And in the framework of this analysis, put forward promotion policy measures to improve entrepreneurship. These policy optimized points will provide decision-making reference for the government policy decision.