Research On The Impact Of Risk Taking And Perceived Social Support On University Students' Entrepreneurial Intention

Two sessions in 2015,the country once again set off a “Popular entrepreneurship and innovation " wave.Faced with the harsh competition in the job market,to start a business has been the focus in the university students,it has become a important project in major universities.How to teach students in accordance with their Personal characteristics or aptitude and target to carry out the work of different groups of education is a question we should think about.Through the model hypothesis,the data analysis and the result discussion,this study will provide the theoretical basis for the implementation of innovation and entrepreneurship education in colleges and universities,and help them to make more mature choices based on respecting the students' self-determination and improve the entrepreneurial intention of potential entrepreneurs,Enhance their entrepreneurial ability.In this study,we use the methods of literature review,questionnaires and statistical analysis to explore the related problems of entrepreneurial intention in undergraduates,postgraduates and MBA students in Sichuan.400 questionnaires were issued and 340 valid questionnaires were returned.Through data entry,sorting,using SPSS,AMOS software on the demographic factors in the risk-taking,perceived social support,core self-evaluation,entrepreneurial intentions of the differences and to explore the correlation between the variables,the multiple linear regression approach Core self-evaluation mediation effect analysis and discussion.And provide statistical data and theoretical basis for entrepreneurship education for college students in China.Through the data analysis,we can draw the conclusion that the risk-taking is positively influencing the core self-evaluation,and the core self-evaluation is also positively influencing the entrepreneurial intention,the core self-evaluation plays a mediating role.Entrepreneurs' perceived social support has a significant positive impact on core self-evaluation.Core self-evaluation plays a part of mediating role between perceived social support and entrepreneurial intention,that is,perceived social support has a main effect on entrepreneurial intention.This study extends the scope of the study to those of the MBA students,as compared to previous studies.It is the innovation of this research that the core self-evaluation is taken as the mediating variable.This study,through the analysis of the survey data,puts forward that the entrepreneurial education must be combined with the mental health education.students' self-exploration is very important for the growth of their self.Entrepreneurial motivation will be more clear,Entrepreneurial intention will be more intense for the entrepreneurial activities.