Application Research Of Running APP Based On LBS Technology In Public Fitness In Xi’an City

In the background of mobile Internet,the development of app industry needs us to quickly navigate to the user,and to collect information data in its space location,to help users extract the information they need.Location Information Service(Based Service)technology plays a key role in the development of "Internet +" sports."Internet +" sports industry develops rapidly,running app is one of them.Running app can provide scientific sports program according to the different conditions of the user’s physique,sex,age,individuality,etc.,help the user to record the movement,target setting and monitor,movement circle,accelerate the scientific process of mass fitness and satisfy the growing diversified demand of fitness crowd.The main purpose of this paper is to help software developers of running apps on the basis of full integration of user needs,make product content and functional adjustments,so that the app can provide the sports auxiliary function more suited to the populace’s needs,improve people’s awareness of sports health,help people to form good sports habits,and promote the development of the treadmill app.In this paper,the literature data method,questionnaire survey,Mathematical statistics method of three research methods,first carding the LBS technology and the running of the various types of information on app research,second,through the design questionnaire,survey of the public fitness crowd in Xi’an use the type of running app,group characteristics,the choice of sports area,motive and utility,and so on,the analysis of the factors influencing the use of the running app to the public fitness crowd in Xi’an city.It is found that running app,as a kind of sports assistant,has gradually become a new type of motion.1.LBS technology coverage,accurate positioning of the characteristics of the perfect application among the running app,for the running of the function of the app to provide technical support.2.The needs of fitness campaigners for running apps are not limited to their versatility in sports records,but are also more popular with apps with strong social functions.3.It can be seen from the characteristics of the group that running apps can cover a wide range of sports people.But for some retirees and freelancers,the age limit and stress of life make it hard to have the stamina and energy to use running apps for running,so the number of people who use them is small.4.Factors such as geographic location have little impact on the movement of users using running apps,and running apps are more of a function of assisting and helping users with sports,and more of a convenience than a hindrance.5.From the perspective of utility analysis,the running app can improve the user’s fitness consciousness,broaden the spiritual and cultural life and enlarge the social circle.6.Sports motivation mainly to strengthen the body and regulate the mood,weight loss slimming,release pressure,sports friends mainly.7.In the analysis of impact factors,economic factors,their own factors and social factors all affect users ’ use of running app.The mass fitness crowd has an increasing trend in the use of running apps,which is related to the advantages of the selection and functional richness of the treadmill app,the growing material and cultural needs of the people and the movement persistence of the treadmill app to the fitness crowd.Surveys show that the defects of running apps are functional convergence,no distinctive features,inaccurate data recording,power consumption,etc.This paper proposes the following suggestions: establishing the Content marketing model,innovate the characteristic marketing function;update backstage technology,expand service Content,enhance customer satisfaction,increase humanization,personalized function,create special app plate for different crowd;Optimize app profitability and nurture app development;The government strengthens supervision on the basis of vigorously supporting the development of app industry.