Research On Strengthening The Ideological And Political Education In Colleges And Universities With WeChat As The Carrier

General Secretary Xi Jinping pointed out at the national ideological and political work conference in colleges and universities that " Do Ideological and political work to be because of something,because sometimes forward,because of potential new.” He also specifically put forward," To make use of new media technology ideological and political work to live up to promote the advantages of traditional ideological and political work is highly integrated with information technology,enhance the sense of time and attractiveness.As the fresh power of new media,WeChat provide a rich social life for college students,but also changing the way of life and thinking of college students,at virtually affect their values.In the "micro" era environment,the innovation of the ideological and political education carrier,the We Chat as a new carrier of ideological and political education,new tools for strengthening and improving ideological and political education,and enhance the sense of the times and the effectiveness of the ideological and political education in colleges and universities have great significance.The research mainly adopts literature study,questionnaires,observational study law and structure interviews,from the perspective of ideological and political education carrier,firstly,the connotation features and functions of the ideological and political education carrier and the connotation function and characteristic of the WeChat are compared and analyzed,and the theoretical basis and realistic basis of the WeChat as the carrier of Ideological and Political Education.Secondly,based on survey data and interview data,analyze the effectiveness and problems of the use of WeChat current ideological and political education of college.Finally,the article is based on the three main teams of ideological and political education in colleges and universities(School Party cadres and Communist Youth League cadres,ideological and political theory courses and philosophy and social science teachers,counselors and class teachers),exploring the way to realize Ideological and Political Education in colleges and universities with WeChat as the Carrier.Through the study found that the use of We Chat to carry out ideological and political education in colleges and universities to achieve results at the same time there are problems.The main results are: WeChat gradually applied to the teaching of ideological and political theory courses,students learning initiative to improve and the teacher-student relationship has become more harmonious;The opening of the counselor personal WeChat public number and the campus WeChat public number for the ideological publicity and education,teacher-student services and building campus public image provides a new platform.The main results are: political teachers' use of micro-channel function in teaching inadequate;counselor personal public number of ideological and political education is weak;The campus WeChat public number positioning is inaccurate and lack of content construction.Therefore,to Play the "Main Channel" function of Ideological and Political Theory Course,political teachers' to improve their "micro-ability",innovative teaching carrier and strengthen the network ideology value guide.College Counselors to reinforce the daily ideological and political education "main front",speed up the construction of individual public numbers of counselors.The campus We Chat public number should innovate the "New Space" of Ideological and Political Education,strive to achieve full education,all-round education,and build the pattern of "Great Ideology".