Model And Countermeasures Of Transformation And Upgrading Of River Port Logistics Service Based On Informatization

Inland transport as a resources saving, environmental friendly mode of transport, with the accelerating of continued to promote the transformation of the mode of economic development and strategic choice in China, its national economic and social development of the role is more prominent, inland water transport development coincides with the new chance. But because the river port itself industry strength is not strong, lack of stamina, service function is relatively single, local area overcapacity, informationization level not higher question is particularly outstanding, at the same time, the external market demand slump, shipping and logistics industry inland face transformation unprecedented pressure of upgrading.This research is for the purpose of application service innovation theory and the theory of supply chain management, the big background of inland water transport of the transformation and upgrading, based on the logistics informatization as the breakthrough point, analyzes the key problems of river port logistics service information transformation in upgrading; analyzed the river port logistics transformation and upgrading of power, and proposes innovation River port logistics public service the integration of logistics services, inland river, port building river port logistics information platform and promote the river port 4PL e-commerce development strategy; Study on the river port logistics service and information integration model, design the system and platform of logistics public service oriented logistics informatization transformation, transformation to provide theoretical support for the upgrading of inland water transport, to provide decision-making reference for the rapid development of inland water transport logistics service industry’s health. The main research work is as follows:1. The transformation and upgrading of inland water transport logistics dynamic analysis and countermeasures. From the change of river port freight demand scale, freight demand structure, service industries and enterprises demand content and level of inland water transport logistics, research and analysis of the transformation and upgrading of power, and puts forward some innovative River port logistics public service, the integration of inland water transport logistics service business, build a river port logistics information platform and promote the river port of 4PL electronic business development strategy.2. River port logistics service and information integration model research. Customer demand leading innovation and value-added logistics service innovation based on two models, based on customer demand analysis on the service demand and innovation in the river port logistics services, and the construction of service innovation based on the river port logistics service system; based on the port business as the core of the single point integration mode, one-way integration model by land and water as the core business as well as to the whole business as the core of the whole chain integration model.3. Design oriented system and the public service platform of logistics logistics information transformation. Firstly, combing the types of inland water transport logistics public service, and the service demand analysis respectively; designed the river port logistics public service, and supply chain theory was proposed based on the river port logistics public service framework; design service demand analysis and material flow based on the public service, from the river port logistics service enterprises, the owner of the goods enterprises, support services department 3 level system analyzes functional requirements in inland water transport logistics public information platform; according to the results of the analysis, design the main function of inland water transport logistics public information platform module.4. Case analysis of transformation of logistics service information. Through the comprehensive analysis of the present situation of Huzhou port and the problems of the research conclusions above, application, analysis of Huzhou port port logistics transformation and upgrading pressure and opportunity, put forward the overall scheme of port logistics public information platform, and puts forward the goal of constructing the stage platform and task.